Faculty Name: Dr Shashidhar S Mahantshetti

Department : Master of Business Administration (MBA)

  Associate Professor
  Dept of MBA
  GSSSIETW,
  Mysuru-570006

Orcid Id- 0000-0002-3322-4647
Scopus Id: 57211475385
Google Scholar Id: https://scholar.google.co.in/citations?user=Q9IlvFIAAAAJ
VIDWAN ID: https://vidwan.inflibnet.ac.in/profile/566637

Educational Details :

• Ph.D in Management, Visvesvaraya Technological University (VTU), Belagavi, 2020
• MBA in Marketing from Visvesvaraya Technological University (VTU), Belagavi, 2003
• B.Sc., (CBZ) from Karnataka University, Dharwad- Karnataka 2001
• Qualified National Eligibility Test (NET) for Lectureship conducted by University Grants Commission in June 2012.
• Qualified State Level Eligibility Test (K-SET) for Lectureship conducted by Mysore University, Karnataka in October 2011

Personal Details :

• Date of Birth : 18/04/1979
• Hobbies: Playing cricket, Reading
• Languages :English, Kannada, Hindi, Marathi

Profession Experience :

Teaching Experience

• Currently Working as Associate Professor at Dept of MBA, GSSSIETW, Mysuru from April 2022 till date.
• Worked as Assistant Professor at School of Management Studies & Research (SMSR) of KLE Technological University (KLETU), Hubballi from September 2017 to March 2023
• Worked as Assistant Professor at Dept of MBA, AITM, Belgaum from October 2009 to September 2017.
• Worked as lecturer at ICFAI National College, Bijapur from June 2008 to September 2009.
• Worked as Coordinator for BBA at STC College, Banahatti (Bagalkot District) from June 2005 to June 2008

Industry Experience

• Worked as sales executive in Panacea Biotec, Bengaluru from October 2003 to May, 2005

Administrative Activities:

• Department level NAAC 6th criterion coordinator since Oct 2024
• Department level Bizotic Coordinator since June 2024
• Department level Outbound learning program coordinator since Dec 2023
• Department level Faculty Development Program Coordinator since Sep 2023
• Department level Overall NAAC Coordinator since April 2023
• Department level Research Coordinator since April 2023

Publications:

• Published a book chapter in "Innovation and Design Thinking" bearing ISBN 9789358389272
• Mahantshetti, S. S., & Beedimani, R. B. (2014). Factors Affecting Acceptance of E-tailing Among Customers: An Empirical Study of North Karnataka Perspective. Navasiddhant- Journal of Management, Entrepreneurship & Ethics, 2(January-June), 48–54.
• Mahantshetti, S., Chanabasappagol, & S. M.,; Shaikh, R. M. (2017). Perception with respect to compensation structure: A study of workmen in manufacturing industries in North Karnataka.IRA-International Journal of Management & Social Sciences (ISSN 2455-2267), 7(2), 250.https://doi.org/10.21013/jmss.v7.n2.p15
• Kudachimath, B. S., & Mahantshetti, S. S. (2017). Perspectives of decentralized powerloom industry in india- an empirical analysis. IRA-International Journal of Management & Social Sciences.(ISSN 2455-2267), 6(1), 13. https://doi.org/10.21013/jmss.v6.n1.p3
• Mahantshetti, S. S. & Beedimani, R. B. (2018). A Study on Attitude Towards Entrepreneurship. International Journal of Engineering Research & Technology, 3(19). 1-5. https://doi.org/DOI :10.17577/IJERTCONV3IS19144
• Mahantshetti, S. S., & Kudachimath, B. S. (2019). Determinants of Job Stress: A Contextual Study of Decentralized Powerloom Workers in North Karnataka. International Journal of Engineering Sciences and Management - A Multidisciplinary Publication of VTU, 1(1), 68–71.
• Mahantshetti, S., & Kudachimath, B. (2019). Determinants of turnover intention: A context of decentralized power loom sector in North Karnataka. Journal of Advanced Research in Dynamical and Control Systems, 11(0009-SPECIAL ISSUE), 690–699.https://doi.org/10.5373/jardcs/v11/20192623 (Scopus Indexed)
• Navalgund, N., & Mahantshetti, S. S. (2020). Factors Influencing Purchase Intention towards E-vehicles among the potential Indian Consumers- A study of North Karnataka Region. Journal of the Social Sciences, 48(3), 1598–1618.
• Belur, J. M., Patil, S. V., Mahantshetti, S., & Patil, S. (2022). The boosters that Foster Creativity-competencies among MBA students: Identifying and modelling the relationships. Higher Education for the Future, 9(2), 216–233. https://doi.org/10.1177/23476311221108228 (Scopus Indexed Journal)
• Patil, A. S., Navalgund, N. R., ; Mahantshetti, S. (2022). Digital marketing adoption by start-ups and smes. SDMIMD Journal of Management, 13, 47. https://doi.org/10.18311/sdmimd/2022/29677
• Rajendraprasad K. Hanagandi, R. K., Mahantshetti, S. S., Debata, B. R., Nanda, S. S., & Hiremath, C. V. (2022). Impact of Eco-Friendly Production Practices on Consumer Decision Making: Evidence from Emerging Market. Empirical Economics Letters, 21(2).

Patents:

• Received patent design certificate from the Indian Patent Office under the Ministry of Commerce and Trade.The Patent Design is “IOT Based Footwear for Women’s Security” Design No: 410680-001 dtd-15-03-2024
• Received patent design certificate from the UK Patent Office ,under official government body -The Department of Science,Innovation and Technology.The Patent Design is “AI Based electronic device for collecting customer feedback” Design No: 6371297 dated 25-06-2024

Conference:

• Presented a research paper at a National conference on "Implications of E-commerce on Distribution strategy” conducted by Global Business School, Belgaum- ISBN: 978-81-927463-1-9.
• Presented a research paper titled “A Study on Attitude towards Entrepreneurship – Among rural youth with special reference to Powerloom sector- A North Karnataka Perspective” in an International conference conducted by T John College in April, 2015, Bangalore. (Awarded Best Paper)
• Presented a paper titled “Impact of Job Stress on Turnover Intention Among Weavers in the Decentralized Powerloom Sector” in the 4th National Level Conference on “Business Management, Informational Technology & Innovation” on 24th and 25th January 2019 conducted by Institute of Management, Research & Technology (IMRT), Nashik.
• Presented a paper titled “Factors Influencing Purchase Intention towards E-vehicles among the potential Indian Consumers- A study on Karnataka Region”, in the international conference “ Changing Paradigms of Management During and after a Global Crisis” conducted by Symbiosis International in August, 2020. (Best Paper Award)
• Participated in the 7th International Communication Management Conference (ICMC 2021) conducted by MICA in association with The University of Texas at Austin from Jan 7-9, 2021.
• Presented a paper titled “Trust and Social Presence as Mediators in the Acceptance of AI-Based Chatbots Among Millenials: Evidence from the Service Industry” in the International Conference on Sustainable Materials, Manufacturing & Industrial Engineering and Management, Siddaganga Institute of Technology, Tumkur (2nd July 2022).
• Presented a paper titled “Family Business in Futuristic Times: Marketing Focus in Family Run Restaurants in Post Covid Times” in the International Conference on Sustainable Materials, Manufacturing & Industrial Engineering and Management, Siddaganga Institute of Technology, Tumkur (2nd July 2022).
• Presented a paper titled “Aligning Industry 4.0 with sustainable performance: Mediating role of circular economy capabilities and supply chain Resilience” in the International conference organized by MIT-WPU School of Economics, MIT World Peace University, Pune, June 2022 (Awarded Best Paper)

Academic Activities:

• Organized and coordinated Outbound learning program for 2nd semester students at SDMIMD., Mysuru from 24th Sep 2024 to 26th Sep 2024
• Coordinated and assisted during “PRAYAG 2024” fest on 4th Sep 2024
• Organized 5 day workshop on Integrated Digital Marketing Strategies with Advanced Research Methods" was organized for 4th sem MBA students from 8th July 2024 to 12th July 2024.
• Organized Outbound learning program for 3rd semester students at SDMIMD., Mysuru from 5th Feb 2024 to 9th Feb 2024
• Organized Two Day FDP for all the faculties of Dept.of MBA at SDMIMD
• Organized Digital Marketing Certification programme for IV semester students in July 2023
• Organized Panel Discussions on 31st May 2023,the discussion was held by Ms.Supriya Salian-Managing Director,Plansee India High Performance Motors Pvt.Ltd and Ms.Savita Mallappa-Director- rProcess Outsourcing along with Dr.Dharma Prasad CEO & Chief Scientist,Prosetta Bioconformatics and Convenor CII-Industry-Institute Interaction & Higher Education panel
• Resource Person for National Conference conducted by Institute of Management, Research & Technology (IMRT) Nashik, 2021
• Organized several inter collegiate management and marketing festivals
• Volunteered social and rural immersion programs to impart value based education and sensitize students to rural life and other social issues.
• Organized series of Foundation lectures in association with eminent personalities.
• Completed Innovation Ambassador Training (Both basic and Advanced Level) Initiated by Ministry of Education (MoE) Innovation Cell (GOI).
• Organized One-Day workshop on Research Paper writing at Angadi Institute of Technology and Management, Belgaum (2013).
• Organized One-Day workshop “Parinati” Transformation from college to corporate life for graduate students at Angadi Institute of Technology and Management, Belgaum (2013).

Faculty Development Activities/Seminars:

• Attended a Faculty Training Program “Mendeley- A Reference Tool Manager” organized by KLE Technological University on 27th May, 2022.
• Attended a Faculty Development Program (FDP) on “Reference Management in Research Using Software Tools” conducted by School of Management Studies & Research of KLE Technological University on 27th August, 2022.
• Participated in Faculty Development Program on “Case Writing” conducted by School of Management Studies & Research from August 24, 2022 to September 12, 2022.
• Attended a Faculty Development Program (FDP) on “Literature Review & Thesis Writing – A Scientific approach conducted by Chetan Business School, Hubli on 6th October 2018.
• Participated in a “Research Methodology Workshop” organized by School of Management Studies & Research (SMSR)- KLE Technological University in association with Tata Institute for Social Science (TISS), Mumbai on 20th and 21st December 2018
• Attended a Seminar on Social Entrepreneurship Education and Corporate Social Responsibility (CSR) conducted by IMER, Belagavi
• Attended one-day Faculty Development Workshop on Services Marketing and Management on November 2017 conducted by KLS Gogte Institute of Technology, Belagavi.
• Attended a Two-Day workshop on “Organized Retailing & its implications on unorganized retailers” conducted by ICFAI at Chennai.
• Attended a One-Day workshop on “Changing Dynamics of Service Marketing in the New Millenium” conducted by ICFAI at Bangalore.
• Organized and attended a One-Day workshop on Research Paper writing at Angadi Institute of Technology and Management, Belgaum.
• Participated in a Two-Day ISTE Workshop on “Akash for Education” conducted by the Indian Institute of Technology, Bombay.
• Attended One-Day workshop on “Effective Teaching through Case Study Methodology” conducted by the Department of Business Administration, STC college Banahatti.
• Participated in One-Day “Author Workshop” jointly organized by Visvesvaraya Technological University and Springer Private limited.
• Participated in a Two-Day ISTE e-seminar on Steps 2 Research organized by Amal Jyothi College of engineering, Kanjirppally in association with ISTE Kerala section of CSI cochin chapter on 19-20 September, 2014.
• Attended a Seminar on Social Entrepreneurship Education and Corporate Social Responsibility (CSR) conducted by IMER, Belagavi

Focus Areas for the growth of Department and Institution:

Foster interdisciplinary programs that integrate management with technology, to solve real-world problems. Strengthen partnerships with industry through internships, live projects, and advisory boards, ensuring the curriculum aligns with emerging trends like AI, digital transformation, and sustainability.

Contact Details :

Department of MBA
GSSS Institute Of Engineering & Technology For Women
E- mail : This email address is being protected from spambots. You need JavaScript enabled to view it.
Phone : 0821-4242307

My Vision:

"To be a transformative academic leader, fostering innovation, critical thinking, and interdisciplinary research in management education. I aim to inspire future leaders by blending theory with practical application, promoting sustainable and ethical business practices, and creating meaningful connections between academia, industry, and society. My vision is to contribute to the development of a dynamic learning environment that empowers students to become agents of change and equips them with the skills to thrive in a rapidly evolving global economy."